AGRICULTURE: Head of Jamaica Producers Group, Jeffery Hall speaking at the signing ceremony of a Memoranda of Understanding involving the Council of Community Colleges of Jamaica , JP, the Bureau of Standards Jamaica as well as Grace Kennedy in St Andrew, Friday, August 16.
Head of Jamaica Producers (JP) Group, Jeffery Hall is urging policymakers, development partners and tertiary students to change the conversation around farming, even more with the intensifying effects of climate change.
According to Hall, the framework in which the country does business also needs to be reinvented, taking into account the dynamism of the Labour market.
He was speaking Thursday, August 15, at the signing ceremony of a memorandum of understanding between the Council of Community Colleges of Jamaica and Jamaica Producers Group, the Bureau of Standards Jamaica as well as Grace Kennedy at the Terra Nova All Suite Hotel in St Andrew.
Noting that the world of today is radically different from the world that existed 30 years ago, the JP boss emphasized that farming is a business [and] not just a poverty alleviating solution. In addition, he mentioned forecast sea level rises which will adversely affect the country’s tourism industry.
“There are opportunities to bring people who are graduates and studying agriculture at [the] tertiary level into our institution to have a conversation around avant garde level of quality control; around how to get a bank loan; how to write a business plan; around how to engage with hotels commercially; or how to identify the right IT systems to run a business effectively.” Hall noted.
Hall pointed out that the country will continue to suffer if this is not done.
Meanwhile, Hall charged Jamaican businesses to position themselves to take advantage of opportunities arising from the trade war between the United States and China.